3 QR scan scenarios to convert your visitors

A QR code is useless if it isn't placed in the right spot, at the right moment. Well thought out, it turns a passer-by into a contact, then a client. Here are three concrete scenarios to convert through the scan.

Scenario 1: the storefront or poster

A large QR on your shopfront, a flyer or a poster captures the curious even when you're away. The passer-by scans, discovers your offer and, if they wish, contacts you: your storefront works around the clock. A scan remains a simple visit: your statistics count the scans, they do not give you the visitor's details.

Scenario 2: face to face

In a meeting or at a trade show, present your card to be scanned. The contact saves your contact card with a gesture. If they also have a bloo.Cards card, “Add to my bloo.Cards” sends you their connection request: once you accept it, their card joins your network. Otherwise, they can write to you from your card's form. The exchange is instant, clean, memorable.

Scenario 3: printed material

On packaging, an invoice, a placemat: the QR extends every paper item towards your online card. You turn a one-off contact into a lasting relationship.

Guide after the scan

A scan is only a beginning. A clear card, a visible call to action, a way to reach you with a gesture: that is what turns curiosity into a concrete contact.

Measure and adjust

Check your card's statistics to see which materials generate the most scans and saved contact cards. You'll know where to focus your efforts and which channels deserve reinforcing.

In practice

Deploy your bloo.Cards QR across these three scenarios, refine your card and its call to action, then watch the results. Every scan becomes a chance to convert.

Frequently asked questions

Does a scan give me the visitor's details?

No. A scan remains a simple visit: your statistics count scans, but they do not give you the visitor's identity.

What happens face to face?

The contact saves your contact file in one step. If they also have a bloo.Cards card, they can send you a connection request, which you accept or not.

How do I know which medium works best?

See in your card's statistics which media generate the most scans and saved contact files, then reinforce the best channels.